You could have the most elegant and professional looking CV that you believe will stand out from every other CV out there, but the truth is, it isn't all about the aesthetics. What everyone needs to fully understand is: The most important part of your CV is 'The Words.'
So now you know this, it's time to look at just how you can go about improving the wording of your CV to put a smile across any potential employer's face:
Avoid the Cliches
Before we start looking at what it is you should be writing in your CV, let's have a look at what you really need to be avoiding. Time after time, cliches are used throughout CVs. They are unimaginative words that people can easily throw into their CV because they think it is pleasing to employers. The truth is it is not! It's incredibly easy to write any one of these cliches into your CV and it's easy to understand why many people feel it does the job.
But perhaps you don't even realize that they are cliches. To make this easy, we've listed some of the really obvious and most used cliches below. Take a look over them and if you find any of them in your CV get rid of them! Remove them without even thinking about it (don't worry, we will look at what to replace them with afterwards).
"Go to Person""Passion for""Communication Skills""Organisational Skills""Inspirational Skills""Management Skills""Creative""Thrive on Challenges""Team Player""Great with Customers"
There are 10 of the most common cliches that are found in CVs. But I know you are desperate to ask: "What if I am one of these Cliches?" Then that is fine, but you need to find a way of explaining this to an employer without using these short phrases.
That moves us onto our next area when looking at the wording of your CV...
What you do NOT What you are
Sorry if it is taking a while to get that around your head. Let's look at it with an example. Which of the following do you think sounds better on a CV?
"I have management skills."
Or...
"After 3 months working hard on a particular project, I was able to increase productivity by 25% by carefully delegating the right tasks to the right people."
(Hopefully you will pick the second of the two examples!) Yes, it may be longer and will take up a little more room on your CV, but we are looking to tell any prospective employer "What you do and NOT What you are." The second example explains what you do and then subtly suggests what you are. An employer would much rather read this!
The second example also contained numbers which takes us onto our next area...
It's all in the Maths
(...And the numbers!) Numbers mean so much when it comes to your CV. Using phrases such as "I increased sales," "I decreased costs" or "I did it fast," are incredibly non-descriptive. They may sound good in your head, but if you put yourself in the shoes of an employer, they are going to want more than that. 90% of CVs will use these short, dull phrases that really mean nothing:
Saying "I increased sales" could mean "I increased sales by 0.0000001%" or "I increased sales by 50%" Both quite clearly have different meanings and that is why you need to focus on the maths, the numbers and any figures you can throw in there.
There are two main numbers you want to focus on and those are time frames and quantities. Below is a brilliant example of how you can throw numbers into an achievement you have:
"In 6 months, I focussed on increasing sales and succeeded by increasing sales on the companies primary product by 20%."
This is just a perfect example of how you can throw numbers into anything you say in your CV as a way to stand out. This tells any reader of your CV a lot about you.
Write like a Human
And not like a robot... There are far too many CVs out there that are just carbon copies of one another, with no imagination in what they write. Phrases such as:
"Competent user of Microsoft Excel with 10 years of professional use."
If anything is going to put an employer to sleep, this is certainly one of them. These boring, unimaginative and monotonous phrases are used constantly in CVs and that is why you need to look at this as somewhere you can shine. Don't write like a robot.
But how? The simple answer is first of all, use sentences. Look at our example again and you'll notice that it isn't really a sentence. It doesn't have a subject. It just states what you do and that is it. You need to be creative with what you say and really sell yourself.
There's FOUR things you need to look at with regards to the words that you write for your CV.Ultimately, your CV is a Sales Letter for YOU. You are selling yourself therefore the words have a lot to do with it. Get them right, and you'll soon see an influx of Job Offers and Interviews.
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